The Disruptors: How 15 Success ful Businesses Defied the Norm

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ISBN: 9781398616486
Author : Sally Percy
Published: 2024
Publisher: Kogan Page
Number of pages: 280
Language: English
Format: Paperback

Description

Fearless, innovative, driven and daring. These are the qualities of a disruptor: a business that is willing to take risks to achieve incredible success.

In The Disruptors, leading business journalist Sally Percy investigates the stories behind some of the world's most innovative businesses, who took unconventional and trailblazing approaches to overcome the competition and achieve success.

Spotify, Nintendo, TikTok and A24. These are all businesses that have taken disruptive pathways to success and have redefined their industries. The Disruptors dives into the strategies behind these stories, offering valuable insights into innovative and daring entrepreneurship.

Many businesses simply conform, but others disrupt. They achieve success through innovative, trailblazing strategies. The Disruptors investigates the stories behind these revolutionary businesses, uncovering the secrets of their success.

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