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- Dalykinė ir mokslinė literatūra
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- Management Information Systems Managing the Digital Firm
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Management Information Systems Managing the Digital Firm
ISBN: 9781292403281
Autorius : Kenneth Laudon
Leidimo metai: 2021
Leidėjas: Pearson
Puslapių skaičius: 648
Leidinio kalba: Anglų
Formatas: Minkšti viršeliai
Autorius : Kenneth Laudon
Leidimo metai: 2021
Leidėjas: Pearson
Puslapių skaičius: 648
Leidinio kalba: Anglų
Formatas: Minkšti viršeliai
Aprašymas
Understand the link between MIS and business performance with this case-based study. Management Information Systems, 17th edition, Global Edition, by Kenneth C. Laudon and Jane P. Laudon, provides you with a comprehensive overview of information systems used by business firms today. Using real-life case studies, the text describes how well-known companies use IT to solve problems and achieve business objectives, helping you to understand the connections between Management Information Systems (MIS) and business performance.Now in its 17th edition, the book continues to help you develop sought-after skills such as leading IS-related management discussions and using IT to meet bottom-line results. New features including interactive sessions, video cases and a career opportunities section, enable you to enhance your understanding of the subject and build practical job-seeking skills.
Authoritative and thorough, this case-based study of Information Systems (IS) in business today is ideal for introductory courses in IS and MIS.
Also available with MyLab®MIS
MyLab combines trusted content with digital tools and a flexible platform, personalising the learning experience for each student.
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